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0001110611FALSE00011106112025-11-102025-11-10


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
___________________
FORM 8-K
___________________
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported): November 10, 2025
___________________
ON24, INC.
(Exact name of registrant as specified in its charter)
___________________
Delaware 001-39965 94-3292599
(State or other jurisdiction
of incorporation)
(Commission
File Number)
(IRS Employer
Identification No.)
301 Howard Street, Suite 1100
San Francisco,
CA 94105
(Address of principal executive offices) (Zip Code)
(415) 369-8000
(Registrant’s telephone number, including area code)
_______________________
Check the appropriate box below if the Form 8-K is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Act:
Title of each class Trading Symbol Name of each exchange on which registered
Common stock, par value $0.0001 per share ONTF The New York Stock Exchange
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§ 230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§ 240.12b-2 of this chapter).
Emerging growth company  ☒
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  ☐



Item 2.02     Results of Operations and Financial Condition.
On November 10, 2025, ON24, Inc. (the “Company”), issued a press release announcing its financial results for the third quarter ended September 30, 2025. A copy of the press release is furnished herewith as Exhibit 99.1 and incorporated herein by reference.

The information contained in this report, including Exhibit 99.1 attached hereto, is furnished and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or subject to the liabilities of that section, nor shall it be deemed incorporated by reference into any other filing with the Securities and Exchange Commission made by the Company regardless of any general incorporation language in such filing, except as shall be expressly set forth by specific reference in such filing.
Item 7.01     Regulation FD Disclosure.
The Company has received indications of interest for a potential acquisition of the Company. The Board is evaluating the indications of interest with Goldman Sachs, its financial advisor. There can be no assurances as to the outcome of this process.

This document contains “forward-looking statements” under applicable securities laws, including express or implied statements about the outcome of our process to evaluate indications of interest, which are subject to inherent risks and uncertainties, including our ability to attract new customers and expand sales to existing customers; declines in our growth rate; fluctuation in our performance; our history of net losses; competition; technological development in our markets; decline in demand for our solutions; our ability to expand our sales and marketing capabilities and otherwise achieve our growth; the impact of the resumption of in-person marketing activities on our customer growth rate; disruptions or other issues with our technology or third-party services; compliance with data privacy, import and export controls, customs, sanctions and other laws and regulations; intellectual property matters; and matters relating to our common stock, along with the other risks and uncertainties discussed in the filings we make from time to time with the Securities and Exchange Commission. Actual results may differ materially from those indicated in forward-looking statements, and you should not place undue reliance on them. All statements herein are based only on information currently available to us and speak only as of the date hereof. Except as required by law, we undertake no obligation to update any such statement.
Item 9.01    Exhibits.
(d) Exhibits.
Exhibit No. Description
104
Cover Page Interactive Data File (formatted as Inline XBRL document)
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
Date: November 10, 2025
ON24, Inc.

By: /s/ Steven Vattuone
Steven Vattuone
Chief Financial Officer

EX-99.1 2 ontf-2025q3exx991.htm EX-99.1 Document
Exhibit 99.1
on24logoa.jpg

ON24 Announces Third Quarter 2025 Financial Results

•Achieved total revenue of $34.6 million
•Raising FY2025 revenue and bottom-line guidance
•Building next generation of event marketing with LinkedIn collaboration
•Seventh consecutive quarter of positive operating and free cash flow
SAN FRANCISCO--(BUSINESS WIRE)--ON24 (NYSE: ONTF), a leading intelligent engagement platform for B2B marketing, sales, and other customer-facing teams today announced financial results for the third quarter ended September 30, 2025.
“We are pleased to deliver Q3 results above guidance. We made progress on our strategic priorities, including our AI-driven agenda, our continued focus on regulated industries for new business, and driving efficiency in our go-to-market engine to increase profitability,” said Sharat Sharan, co-founder and CEO of ON24. “With nearly one in five customers buying ON24’s AI offerings, a number which is increasing every quarter, and by recently partnering with LinkedIn, we are driving the next generation of event marketing. Our efforts and momentum further enhance ON24’s leadership as an AI-enabled Intelligent Engagement platform.”
Third Quarter 2025 Financial Highlights
•Revenue:
◦Total revenue was $34.6 million.
◦Revenue from our Core Platform, including services, was $34.0 million.
•ARR:
◦Total ARR of $124.5 million as of September 30, 2025.
◦Core Platform ARR of $122.4 million as of September 30, 2025.
•GAAP Operating Loss was $8.0 million, compared to GAAP operating loss of $13.3 million in the third quarter of 2024.
•Non-GAAP Operating Loss was $0.4 million, compared to non-GAAP operating loss of $0.8 million in the third quarter of 2024.
•GAAP Net Loss was $6.4 million, or $(0.15) per diluted share, compared to GAAP net loss of $11.4 million, or $(0.27) per diluted share in the third quarter of 2024.
•Non-GAAP Net Income was $1.2 million, or $0.03 per diluted share, compared to non-GAAP net income of $1.1 million, or $0.02 per diluted share in the third quarter of 2024.
•Adjusted EBITDA was $0.7 million in the third quarter of 2025.
•Cash Flow: Net cash provided by operating activities was $2.5 million, compared to $0.3 million provided by operating activities in the third quarter of 2024. Free cash flow was $2.2 million for the quarter, compared to $0.1 million in the third quarter of 2024.
•Cash, Cash Equivalents and Marketable Securities totaled $175.2 million as of September 30, 2025.











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For more information regarding non-GAAP operating income (loss), non-GAAP net income (loss), adjusted EBITDA, and free cash flows, see the section titled “Non-GAAP Financial Measures” below. For reconciliations of these non-GAAP financial measures to the most directly comparable GAAP financial measure, see the tables at the end of this press release.
Recent Business Highlights:
•Announced collaboration and integration with LinkedIn, that combines ON24’s intelligent engagement platform with LinkedIn, which helps ON24 customers attract the right audiences to their events.
•The percentage of customers using two or more products hit an all-time high, and nearly one in five customers now pay for ON24’s AI powered solutions.
•Ranked #1 Enterprise Webinar Platform in G2 Fall 2025 Report, validating ON24’s ongoing leadership in customer satisfaction, market presence, and AI-driven innovation for enterprise organizations.
•Announced ON24 AI Propel+, a modern, intuitive, video-forward solution built to scale every virtual event into a global multi-channel campaign powered by AI-generated content.
Financial Outlook
For the fourth quarter of 2025, ON24 expects:
•Total revenue of $33.9 million to $34.5 million.
•Core Platform Revenue, including services, to be in the range of $33.3 million to $33.9 million.
•Non-GAAP operating loss of $0.8 million to $0.2 million.
•Non-GAAP net income per share of $0.01 to $0.02 using approximately 44.8 million diluted shares outstanding.
◦Restructuring charge of $0.5 million to $0.8 million, excluded from the non-GAAP amounts above.
For the full year 2025, ON24 now expects:
•Total revenue of $138.6 million to $139.2 million.
•Core Platform Revenue, including services, to be in the range of $136.0 million to $136.6 million.
•Non-GAAP operating loss of $4.2 million to $3.6 million.
•Non-GAAP net income per share of $0.05 to $0.06 using approximately 45.0 million diluted shares outstanding.
Conference Call Information
ON24 will host a conference call and live webcast for analysts and investors today at 2:00 p.m. Pacific Time. Parties in the United States can access the call by dialing 1-877-497-9071 / 1-201-689-8727 and using conference ID: ON24.
A webcast and management’s prepared remarks for today’s call will be accessible on ON24’s investor relations website at investors.on24.com. Approximately one hour after completion of the live call, an archived version of the webcast will be available on the Company’s investor relations website.











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Definitions of Certain Key Business Metrics
Core Platform: The ON24 Core Platform products include:
ON24 Elite: live, interactive webinar experience that engages prospective customers in real-time and can be made available in an on-demand format.
ON24 Breakouts: live breakout room experience that facilitates networking, collaboration and interactivity between users.
ON24 Forums: live, interactive experience that facilitates video-to-video interaction between presenters and audiences.
ON24 Go Live: live, interactive video event experience that enables presenters and attendees to engage face-to-face in real-time and can also be made available in an on-demand format.
ON24 Engagement Hub: always-on, rich multimedia content experience that prospective customers can engage anytime, anywhere.
ON24 Target: personalize and curate, rich landing page experience that engages specific segments of prospective customers to drive desired action.
ON24 AI-powered ACE: the next generation AI-powered analytics and content engine.
ON24 Translate: multilingual translation tool allowing customers to support content localization and propel global reach and engagement.
Annual Recurring Revenue (“ARR”): ARR is calculated as the sum of the annualized value of our subscription contracts as of the measurement date, including existing customers with expired contracts that we expect to be renewed. Our ARR amounts exclude professional services, overages from subscription customers and Legacy revenue.
Non-GAAP Financial Measures
In addition to our results determined in accordance with generally accepted accounting principles in the United States, or “GAAP”, we consider our non-GAAP operating income (loss), non-GAAP net income (loss), Adjusted EBITDA, and free cash flow in evaluating our operating performance. We define non-GAAP operating income (loss) as net income (loss) excluding, interest expense, other (income) expense, net, provision for income taxes, stock-based compensation, amortization of acquired intangible assets, shareholder activism related costs, restructuring costs, impairment charges for underutilized real estate, litigation related expenses from a shareholder class action suit, and certain other costs. We define non-GAAP net income (loss) as net income (loss) excluding stock-based compensation, amortization of acquired intangible assets, shareholder activism related costs, restructuring costs, impairment charges for underutilized real estate, litigation-related expenses from a shareholder class action suit, and certain other costs. We define Adjusted EBITDA as net income (loss) excluding interest expense, other (income) expense, net, provision for income taxes, depreciation and amortization, amortization of acquired intangible assets, amortization of cloud implementation costs, stock-based compensation, restructuring costs, impairment charges for underutilized real estate, litigation related expenses from a shareholder class action suit, and shareholder activism related costs. We define free cash flow as net cash provided by (used in) operating activities, less purchases of property and equipment.
We use non-GAAP operating income (loss), non-GAAP net income (loss), and Adjusted EBITDA to evaluate our ongoing operations and for internal planning and forecasting purposes, and we use free cash flow to measure and evaluate cash generated through normal business operations. We believe non-GAAP operating income (loss), non-GAAP net income (loss), and Adjusted EBITDA may be helpful to investors because they provide consistency and comparability with past financial performance. We believe free cash flow may be helpful to investors because it reflects that some purchases of property and equipment are necessary to support ongoing operations, while providing a measure of cash available to acquire customers, expand within existing customers and otherwise pursue our business strategies.
However, these non-GAAP financial measures are each presented for supplemental informational purposes only, have limitations as analytical tools and should not be considered in isolation or as a substitute for financial information presented in accordance with GAAP.











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Non-GAAP financial measures have no standardized meanings prescribed by GAAP and are not prepared under a comprehensive set of accounting rules or principles. In addition, other companies, including companies in our industry, may calculate similarly titled non-GAAP financial measures differently or may use other measures to evaluate their performance, all of which could reduce the usefulness of our non-GAAP financial measure as a tool for comparison.
We do not provide a quantitative reconciliation of the forward-looking non-GAAP financial measures included in this press release to the most directly comparable GAAP measures due to the high variability and difficulty to predict certain items excluded from these non-GAAP financial measures; in particular, the effects of stock-based compensation expense, and restructuring and transaction expenses. We expect the variability of these excluded items may have a significant, and potentially unpredictable impact on our future GAAP financial results.
Reconciliations of these non-GAAP financial measures to their most directly comparable GAAP financial measure are included in the tables at the end of this press release.
Forward-Looking Statements
This document contains “forward-looking statements” under applicable securities laws. Such statements can be identified by words such as: “outlook,” “expect,” “target,” “believe,” “plan,” “future,” “may,” “should,” “will,” and similar references to future periods. Forward-looking statements include express or implied statements regarding our expected financial and operating results, the execution of our capital return program, the size of our market opportunity, the success of our new products and capabilities, including our new AI-powered Analytics and Content Engine, and other statements regarding our ability to achieve our business strategies, growth, or other future events or conditions. Such statements are based on our current beliefs, expectations, and assumptions about future events or conditions, which are subject to inherent risks and uncertainties, including our ability to attract new customers and expand sales to existing customers; declines in our growth rate; fluctuation in our performance; our history of net losses; competition; technological development in our markets; decline in demand for our solutions; our ability to expand our sales and marketing capabilities and otherwise achieve our growth; the impact of the resumption of in-person marketing activities on our customer growth rate; disruptions or other issues with our technology or third-party services; compliance with data privacy, import and export controls, customs, sanctions and other laws and regulations; intellectual property matters; and matters relating to our common stock, along with the other risks and uncertainties discussed in the filings we make from time to time with the Securities and Exchange Commission. Actual results may differ materially from those indicated in forward-looking statements, and you should not place undue reliance on them. All statements herein are based only on information currently available to us and speak only as of the date hereof. Except as required by law, we undertake no obligation to update any such statement.
About ON24
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine our leading first-party experiences with personalization and content as well as capture and act on engagement insights, accelerating the buyer journey and propelling pipeline forward.
ON24 provides industry-leading companies, including 3 of the 6 largest global software companies, 4 of the 5 top global asset management firms, 3 of the 6 largest global pharmaceutical companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.

© 2025 ON24, Inc. All rights reserved. ON24 and the ON24 logo are trademarks owned by ON24, Inc., and are registered in the United States Patent and Trademark Office and in other countries.











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ON24, INC.
Condensed Consolidated Balance Sheets (Unaudited)
(in thousands)
  September 30, 2025 December 31, 2024
Assets
Current assets
Cash and cash equivalents
$ 47,241  $ 14,933 
Marketable securities
127,926  167,803 
Accounts receivable, net
14,819  28,616 
Deferred contract acquisition costs, current
8,747  10,784 
Prepaid expenses and other current assets
7,315  6,194 
Total current assets
206,048  228,330 
Property and equipment, net
5,112  6,673 
Operating right-of-use assets 1,183  2,297 
Intangible asset, net 306  660 
Deferred contract acquisition costs, non-current
11,248  12,199 
Other long-term assets
891  794 
Total assets
$ 224,788  $ 250,953 
Liabilities and Stockholders’ Equity
Current liabilities
Accounts payable
$ 3,791  $ 2,746 
Accrued and other current liabilities
14,999  16,394 
Deferred revenue
57,764  66,687 
Operating lease liabilities, current 589  2,372 
Total current liabilities
77,143  88,199 
Operating lease liabilities, non-current 778  1,016 
Other long-term liabilities 2,542  2,326 
Total liabilities
80,463  91,541 
Stockholders’ equity
Common stock
Additional paid-in capital
514,157  507,188 
Accumulated deficit
(370,024) (347,669)
Accumulated other comprehensive income (loss) 189  (111)
Total stockholders’ equity
144,325  159,412 
Total liabilities and stockholders’ equity
$ 224,788  $ 250,953 











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ON24, INC.
Condensed Consolidated Statements of Operations (Unaudited)
(in thousands, except share and per share data)

  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024
2025
2024
Revenue:
Subscription and other platform
$ 31,987  $ 33,860  $ 96,729  $ 102,836 
Professional services
2,615  2,465  7,939  8,565 
Total revenue
34,602  36,325  104,668  111,401 
Cost of revenue:
Subscription and other platform(1)(5)
6,416  7,136  19,416  21,514 
Professional services(1)(5)
2,323  2,202  7,227  7,144 
Total cost of revenue
8,739  9,338  26,643  28,658 
Gross profit
25,863  26,987  78,025  82,743 
Operating expenses:
Sales and marketing(1)(5)
16,419  19,498  52,156  59,029 
Research and development(1)(2)(5)
8,150  9,180  24,973  27,370 
General and administrative(1)(3)(4)(5)
9,283  11,654  28,523  35,222 
Total operating expenses
33,852  40,332  105,652  121,621 
Loss from operations
(7,989) (13,345) (27,627) (38,878)
Interest expense
82  119  27 
Other income, net
(1,712) (2,128) (5,788) (6,710)
Loss before provision for income taxes
(6,359) (11,223) (21,958) (32,195)
Provision for income taxes
16  183  397  1,089 
Net loss
(6,375) (11,406) (22,355) $ (33,284)
Net loss per share:
Basic and diluted
$ (0.15) $ (0.27) $ (0.53) $ (0.80)
Weighted-average shares used in computing net loss per share:
Basic and diluted
42,654,869  41,870,709  42,442,291  41,725,990 
(1)Includes stock-based compensation as follows:
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Cost of revenue
Subscription and other platform
$ 369  $ 692  $ 1,188  $ 2,047 
Professional services
104  119  367  369 
Total cost of revenue
473  811  1,555  2,416 
Sales and marketing
2,017  3,253  6,264  9,649 
Research and development
1,356  2,322  4,082  6,696 
General and administrative
3,412  5,490  9,865  15,528 
Total stock-based compensation expense
$ 7,258  $ 11,876  $ 21,766  $ 34,289 
(2)Research and development expense includes amortization of acquired intangible asset of $147 thousand and $423 thousand for the three and nine months ended September 30, 2025, respectively, and $140 thousand and $416 thousand for the three and nine months ended September 30, 2024, respectively, in connection with the Vibbio acquisition in April 2022.
(3)General and administrative expense for the three and nine months ended September 30, 2025 includes professional advisory expenses associated with activism defense and related costs of $39 thousand and $115 thousand, respectively. We did not incur such costs in the three months and nine months ended September 30, 2024.
(4)General and administrative expense for the three and nine months ended September 30, 2025 includes legal costs associated with our IPO class action securities litigation of $62 thousand and $294 thousand, respectively. In prior periods the amounts were less meaningful to our results and thus not shown separately.
(5)The results of operations for the three and nine months ended September 30, 2025 and 2024 includes restructuring costs, which primarily represent severance and related expense due to restructuring activities, as follows:
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Cost of revenue
Subscription and other platform $ 75  $ 137  $ 569  $ 350 
Professional services 35  20 
Total cost of revenue 80  144  604  370 
Sales and marketing 23  342  801  1,347 
Research and development —  —  127  112 
General and administrative —  81  339 
Total restructuring costs $ 107  $ 486  $ 1,613  $ 2,168 













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ON24, INC.
Condensed Consolidated Statements of Cash Flows (Unaudited)
(In thousands)
  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024 2025 2024
Cash flows from operating activities:
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Adjustments to reconcile net loss to net cash provided by operating activities:
Depreciation and amortization
1,196  1,181  3,765  3,635 
Stock-based compensation expense
7,258  11,876  21,766  34,289 
Amortization of deferred contract acquisition cost
3,058  3,638  9,945  11,233 
Provision for allowance for doubtful accounts and billing reserves
367  335  956  1,536 
Non-cash lease expense
414  398  1,196  1,177 
Accretion of marketable securities (96) (1,352) (935) (4,287)
Other
—  30  12  100 
Change in operating assets and liabilities:
Accounts receivable
3,109  (60) 12,841  12,653 
Deferred contract acquisition cost
(1,956) (2,060) (6,957) (6,794)
Prepaid expenses and other assets
614  (196) (1,202) (1,939)
Accounts payable
(13) 323  1,866  667 
Accrued liabilities
(85) 239  (1,308) (2,649)
Deferred revenue
(4,388) (2,376) (8,923) (10,727)
Other liabilities
(570) (275) (2,155) (1,789)
Net cash provided by operating activities
2,533  295  8,512  3,821 
Cash flows from investing activities:
Purchase of property and equipment
(371) (152) (2,336) (1,680)
Purchase of marketable securities
(13,896) (26,504) (82,118) (152,925)
Proceeds from maturities of marketable securities
28,000  22,900  122,920  114,548 
Proceeds from sale of marketable securities —  6,196  —  10,556 
Net cash provided by (used in) investing activities
13,733  2,440  38,466  (29,501)
Cash flows from financing activities:
Proceeds from exercise of stock options
312  690  782  1,684 
Proceeds from issuance of common stock under ESPP —  —  272  367 
Payment for repurchase of common stock (7,011) (8,327) (15,852) (18,603)
Repayment of short-term financing and equipment loans (81) —  (81) (72)
Repayment of finance lease obligations
—  —  —  (127)
Net cash used in financing activities
(6,780) (7,637) (14,879) (16,751)
Effect of exchange rate changes on cash, cash equivalents and restricted cash
24  438  217  241 
Net increase (decrease) in cash, cash equivalents and restricted cash
9,510  (4,464) 32,316  (42,190)
Cash, cash equivalents and restricted cash, beginning of period
37,819  15,572  15,013  53,298 
Cash, cash equivalents and restricted cash, end of period
$ 47,329  $ 11,108  $ 47,329  $ 11,108 
Reconciliation of cash, cash equivalents, and restricted cash to the condensed consolidated balance sheets:
Cash and cash equivalents
$ 47,241  $ 11,017  $ 47,241  $ 11,017 
Restricted cash included in other assets, non-current
88  91  88  91 
Total cash, cash equivalent and restricted cash
$ 47,329  $ 11,108  $ 47,329  $ 11,108 











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ON24, INC.
Reconciliation of GAAP to Non-GAAP Results (Unaudited)
(in thousands, except share and per share data)


Reconciliation of gross profit and gross margin
  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024 2025 2024
GAAP gross profit
$ 25,863 $ 26,987 $ 78,025 $ 82,743
Add:
Stock-based compensation
473 811 1,555 2,416
Restructuring costs 80 144 604 370
Non-GAAP gross profit
$ 26,416 $ 27,942 $ 80,184 $ 85,529
GAAP gross margin
75  % 74  % 75  % 74  %
Non-GAAP gross margin
76  % 77  % 77  % 77  %

Reconciliation of operating expenses
  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024 2025 2024
GAAP sales and marketing
$ 16,419  $ 19,498  $ 52,156  $ 59,029 
Less:
Stock-based compensation
(2,017) (3,253) (6,264) (9,649)
Restructuring costs (23) (342) (801) (1,347)
Non-GAAP sales and marketing
$ 14,379  $ 15,903  $ 45,091  $ 48,033 
GAAP research and development
$ 8,150  $ 9,180  $ 24,973  $ 27,370 
Less:
Stock-based compensation
(1,356) (2,322) (4,082) (6,696)
Restructuring costs —  —  (127) (112)
Amortization of acquired intangible asset (147) (140) (423) (416)
Non-GAAP research and development
$ 6,647  $ 6,718  $ 20,341  $ 20,146 
GAAP general and administrative
$ 9,283  $ 11,654  $ 28,523  $ 35,222 
Less:
Stock-based compensation
(3,412) (5,490) (9,865) (15,528)
Restructuring costs (4) —  (81) (339)
Fees related to shareholder activism (39) —  (115) — 
Litigation related expense (62) —  (294) — 
Non-GAAP general and administrative
$ 5,766  $ 6,164  $ 18,168  $ 19,355 











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ON24, INC.
Reconciliation of GAAP to Non-GAAP Results (Unaudited)
(in thousands, except share and per share data)


Reconciliation of net loss to non-GAAP operating loss
  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024 2025 2024
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Add:
Interest expense
82  119  27 
Other income, net (1,712) (2,128) (5,788) (6,710)
Provision for income taxes 16  183  397  1,089 
Stock-based compensation
7,258  11,876  21,766  34,289 
Amortization of acquired intangible asset 147  140  423  416 
Restructuring costs 107  486  1,613  2,168 
Fees related to shareholder activism 39  —  115  — 
Litigation related expense 62  —  294  — 
Non-GAAP operating loss
$ (376) $ (843) $ (3,416) $ (2,005)

Reconciliation of net loss to Adjusted EBITDA
  Three Months Ended September 30, Nine Months Ended September 30,
  2025 2024 2025 2024
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Add:
Interest expense
82  119  27 
Other income, net (1,712) (2,128) (5,788) (6,710)
Provision for income taxes 16  183  397  1,089 
Depreciation and amortization 1,049  1,041  3,342  3,219 
Amortization of acquired intangible asset 147  140  423  416 
Amortization of cloud implementation costs
—  30  11  101 
Stock-based compensation
7,258  11,876  21,766  34,289 
Restructuring costs 107  486  1,613  2,168 
Fees related to shareholder activism 39  —  115  — 
Litigation related expense 62  —  294  — 
Adjusted EBITDA
$ 673  $ 228  $ (63) $ 1,315 

Reconciliation of net loss to non-GAAP net income
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Add:
Stock-based compensation
7,258  11,876  21,766  34,289 
Amortization of acquired intangible asset 147  140  423  416 
Restructuring costs 107  486  1,613  2,168 
Fees related to shareholder activism 39  —  115  — 
Litigation related expense 62  —  294  — 
Non-GAAP net income
$ 1,238  $ 1,096  $ 1,856  $ 3,589 











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ON24, INC.
Reconciliation of GAAP to Non-GAAP Results (Unaudited)
(in thousands, except share and per share data)

Reconciliation of GAAP to Non-GAAP basic and diluted net (loss) income per share
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
GAAP basic and diluted net loss per share:
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Weighted average common stock outstanding, basic and diluted
42,654,869  41,870,709  42,442,291  41,725,990 
Net loss per share, basic and diluted
$ (0.15) $ (0.27) $ (0.53) $ (0.80)
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Non-GAAP basic and diluted net income per share:
Net loss
$ (6,375) $ (11,406) $ (22,355) $ (33,284)
Add:
Stock-based compensation
7,258  11,876  21,766  34,289 
Amortization of acquired intangible asset 147  140  423  416 
Restructuring costs 107  486  1,613  2,168 
Fees related to shareholder activism 39  —  115  — 
Litigation related expense 62  —  294  — 
Non-GAAP net income
$ 1,238  $ 1,096  $ 1,856  $ 3,589 
Non-GAAP weighted-average common stock outstanding
Basic
42,654,869  41,870,709  42,442,291  41,725,990 
Diluted
45,085,767  45,582,143  45,114,196  45,670,383 
Non-GAAP net income per share of common stock:
Basic
$ 0.03  $ 0.03  $ 0.04  $ 0.09 
Diluted
$ 0.03  $ 0.02  $ 0.04  $ 0.08 











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ON24, INC.
Reconciliation of GAAP to Non-GAAP Results (Unaudited)
(in thousands)


Reconciliation of GAAP Cash Flow from Operating Activities to Free Cash Flow
Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Net cash provided by operating activities:
$ 2,533  $ 295  $ 8,512  $ 3,821 
Less: Purchases of property and equipment
(371) (152) (2,336) (1,680)
Free cash flow
$ 2,162  $ 143  $ 6,176  $ 2,141 











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ON24, INC.
Revenue
(in thousands)
(Unaudited)


Three Months Ended September 30, Nine Months Ended September 30,
2025 2024 2025 2024
Core Platform
Subscription and other platform $ 31,449  $ 33,272  $ 95,092  $ 100,811 
Professional services 2,521  2,336  7,610  8,097 
Total core platform revenue $ 33,970  $ 35,608  $ 102,702  $ 108,908 
Virtual Conference
Subscription and other platform $ 538  $ 588  $ 1,637  $ 2,025 
Professional services 94  129  329  468 
Total virtual conference revenue $ 632  $ 717  $ 1,966  $ 2,493 
Revenue
Subscription and other platform $ 31,987  $ 33,860  $ 96,729  $ 102,836 
Professional services 2,615  2,465  7,939  8,565 
Total revenue $ 34,602  $ 36,325  $ 104,668  $ 111,401 












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Contacts
Media Contact:
David Lee
press@on24.com

Investor Contact:
Lauren Sloane, The Blueshirt Group for ON24
investorrelations@on24.com











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