BOWLING GREEN, Ky. – October 27, 2025 – Holley Performance Brands (NYSE: HLLY) a leader in automotive aftermarket performance solutions, today announced another proactive debt reduction by an additional $10 million, bringing total repayments since September 2023 to $100 million. This continued progress underscores the lasting impact of the successful transformation over the past two years and reflects a steadfast commitment to strengthen the balance sheet, increase financial flexibility, and position the business for long-term, sustainable growth.

“This second voluntary debt repayment is a clear example that the transformation we embarked on more than two years ago is working,” said Jesse Weaver, Chief Financial Officer of Holley Performance Brands. “It reflects our disciplined operations, strong cash flow generation, and sustained momentum across our core business. With a continued focus on creating shareholder value, we’re strengthening our balance sheet and reinforcing investor confidence.”

The most recent paydown was executed through opportunistic repurchases of its first lien term loan facility at a discount, funded entirely with free cash flow. Holley estimates these prepayments, cumulative, since 2023, will drive up to $4 million in annualized net interest savings.

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Holley Performance Brands (NYSE: HLLY) leads in the design, manufacturing and marketing of high-performance products for automotive enthusiasts. The company owns and manages a portfolio of iconic brands, catering to a diverse community of enthusiasts passionate about the customization and performance of their vehicles. Holley Performance Brands distinguishes itself through a strategic focus on four consumer vertical groupings, including Domestic Muscle, Modern Truck & Off-Road, Euro & Import, and Safety & Racing, ensuring a wide-ranging impact across the automotive aftermarket industry. Renowned for its innovative approach and strategic acquisitions, Holley Performance Brands is committed to enhancing the enthusiast experience and driving growth through innovation. For more information on Holley Performance Brands and its dedication to automotive excellence, visit https://www.holley.com.

Certain statements in this press release may be considered “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to risks, uncertainties, and other important factors which could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including but not limited to: (1) Holley’s ability to execute our business and financial strategy; (2) Holley’s ability to grow and manage growth profitably; (3) Holley’s ability to maintain relationships with customers and suppliers; (4) Holley’s ability to compete effectively in our market; (5) Holley’s ability to maintain and strengthen demand for our products and brands; (6) Holley’s ability to maintain successful and profitable partnerships; (7) Holley’s ability to achieve expected returns on investments; (8) changes in applicable laws or regulations; (9) general economic and political conditions, including the current macroeconomic environment, political tensions, and war (including the conflict in Ukraine, the conflict in the Middle East, and the possible expansion of such conflicts and potential geopolitical consequences); (10) the possibility that Holley may be adversely affected by other economic, business, and/or competitive factors, including recent events affecting the financial services industry (such as the closures of certain regional banks); (11) Holley’s estimates of its financial performance (e.g., the successful execution of cost saving initiatives); (12) Holley’s ability to anticipate and manage through disruptions and higher costs in manufacturing, supply chain, logistical operations, and shortages of certain company products in distribution channels; (13) Holley's ability to anticipate and manage through the impact of elevated interest rate levels, which cause the cost of capital to increase, as well as respond to inflationary pressures and trade restrictions, including tariffs; and (14) other risks and uncertainties set forth in the section entitled “Risk Factors” and “Cautionary Note Regarding Forward-Looking Statements” in the Annual Report on Form 10-K for the year ended December 31, 2024 filed with the U.S. Securities and Exchange Commission (“SEC”) on March 14, 2025, and disclosed in any subsequent filings with the SEC. Although Holley believes the expectations reflected in the forward-looking statements are reasonable, nothing in this press release should be regarded as a representation by any person that the forward-looking statements or projections set forth herein will be achieved or that any of the contemplated results of such forward looking statements or projections will be achieved. There may be additional risks that Holley presently does not know or that Holley currently believes are immaterial that could also cause actual results to differ from those contained in the forward-looking statements. You should not place undue reliance on forward-looking statements, which speak only as of the date they are made. Holley undertakes no duty to update these forward-looking statements, except as otherwise required by law.

 

Media Relations Contact(s):
Jordan Moore, jmoore@tinymightyco.com / Sydney Goggans, sgoggans@tinymightyco.com

Anthony Rozmus / Neel Sikka / Jenna Kozlowski

Solebury Strategic Communications

203-428-3224

Holley@soleburystrat.com