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6-K 1 tm2523095d1_6k.htm FORM 6-K

 

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

 

 

FORM 6-K

 

 

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16

UNDER THE SECURITIES EXCHANGE ACT OF 1934

 

For the month of August 2025

 

Commission File Number: 001-36397

 

 

 

Weibo Corporation

(Registrant’s Name)

 

 

 

8/F, QIHAO Plaza, No. 8 Xinyuan S. Road

Chaoyang District, Beijing 100027

People’s Republic of China

(Address of Principal Executive Offices)

 

 

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F x      Form 40-F ¨

 

 

 

 


 

EXHIBIT INDEX

 

Exhibit 99.1 – Press Release regarding Financial Results for the Second Quarter Ended June 30, 2025 issued by Weibo Corporation on August 14, 2025

 

 


 

SIGNATURE

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  WEIBO CORPORATION
   
Date: August 14, 2025 By: /s/ Fei Cao
    Fei Cao
    Chief Financial Officer

 

 

 

EX-99.1 2 tm2523095d1_ex99-1.htm EXHIBIT 99.1

 

Exhibit 99.1

 

Weibo Announces Second Quarter 2025 Unaudited Financial Results

 

 

BEIJING, China – August 14, 2025 – Weibo Corporation (“Weibo” or the “Company”) (Nasdaq: WB and HKEX: 9898), a leading social media in China, today announced its unaudited financial results for the second quarter ended June 30, 2025.

 

“We delivered solid performance this quarter,” said Gaofei Wang, CEO of Weibo. “On the user product front, we focused on the integration of social products and upgrade of recommendation system, which are aimed at improving user engagement and content consumption on the platform. On the AI technology application front, our user community of AI-powered intelligent search grew robustly, which further drove the increase of the overall search needs of users. On the monetization front, our advertising business exhibited solid trend this quarter, leveraging our strengths in new product launch marketing and our capability to capture advertising budget during the e-commerce season.”

 


Second Quarter 2025 Highlights

 

· Net revenues were US$444.8 million, an increase of 2% year-over-year or an increase of 1% year-over-year on a constant currency basis [1].

· Advertising and marketing revenues were US$383.4 million, an increase of 2% year-over-year or an increase of 2% year-over-year on a constant currency basis [1].

· Value-added services ("VAS") revenues were US$61.4 million, a decrease of 2% year-over-year or a decrease of 2% year-over-year on a constant currency basis [1].

· Income from operations was US$145.6 million, an increase of 8% year-over-year, representing an operating margin of 33%.

· Net income attributable to Weibo’s shareholders was US$125.7 million and diluted net income per share was US$0.48.

· Non-GAAP income from operations was US$161.8 million, an increase of 3% year-over-year, representing a non-GAAP operating margin of 36%.

· Non-GAAP net income attributable to Weibo’s shareholders was US$143.2 million and non-GAAP diluted net income per share was US$0.54.

· Monthly active users ("MAUs") were 588 million in June 2025.

· Average daily active users ("DAUs") were 261 million in June 2025.

 

[1] We define constant currency (non-GAAP) by assuming that the average exchange rate in the second quarter of 2025 was the same as it was in the second quarter of 2024, or RMB7.23=US$1.00.

 

 


 

Second Quarter 2025 Financial Results

 

For the second quarter of 2025, Weibo’s total net revenues were US$444.8 million, an increase of 2% compared to US$437.9 million for the same period last year.

 

Advertising and marketing revenues for the second quarter of 2025 were US$383.4 million, an increase of 2% compared to US$375.3 million for the same period last year. Advertising and marketing revenues excluding advertising revenues from Alibaba were US$347.6 million, an increase of 1% compared to US$342.9 million for the same period last year. Advertising and marketing revenues from Alibaba were US$35.7 million, an increase of 10% compared to US$32.4 million for the same period last year, mainly attributable to incremental marketing demand for the June 18 e-commerce festival.

 

VAS revenues for the second quarter of 2025 were US$61.4 million, a decrease of 2% compared to US$62.6 million for the same period last year.

 

Costs and expenses for the second quarter of 2025 totaled US$299.2 million, a decrease of 1% compared to US$302.5 million for the same period last year. The decrease mainly resulted from the decrease of general and administrative expenses year-over-year, partially offset by the increase in cost of revenues and product development expenses year-over-year. The decrease of general and administrative expenses was primarily due to the collection of an accounts receivable in the second quarter of 2025 which had previously been recognized as bad debt expenses and written off in the past period.

 

Income from operations for the second quarter of 2025 was US$145.6 million, an increase of 8% compared to US$135.4 million for the same period last year. Operating margin for the second quarter of 2025 was 33%, compared to 31% for the same period last year. Non-GAAP income from operations for the second quarter of 2025 was US$161.8 million, compared to US$157.6 million for the same period last year. Non-GAAP operating margin for the second quarter of 2025 was 36%, at similar level compared to the same period last year.

 

Non-operating income for the second quarter of 2025 was US$12.8 million, compared to US$11.4 million for the same period last year. Non-operating income for the second quarter of 2025 mainly included (i) net interest and other income of US$15.9 million; and (ii) investment related impairment of US$4.9 million, which was excluded under non-GAAP measures.

 

Income tax expenses for the second quarter of 2025 were US$31.7 million, compared to US$33.3 million for the same period last year.

 

 


 

Net income attributable to Weibo’s shareholders for the second quarter of 2025 was US$125.7 million, compared to US$111.9 million for the same period last year. Diluted net income per share attributable to Weibo’s shareholders for the second quarter of 2025 was US$0.48, compared to US$0.43 for the same period last year. Non-GAAP net income attributable to Weibo’s shareholders for the second quarter of 2025 was US$143.2 million, compared to US$126.3 million for the same period last year. Non-GAAP diluted net income per share attributable to Weibo’s shareholders for the second quarter of 2025 was US$0.54, compared to US$0.48 for the same period last year.

 

As of June 30, 2025, Weibo’s cash, cash equivalents and short-term investments totaled US$2.11 billion. For the second quarter of 2025, cash provided by operating activities was US$24.8 million, capital expenditures totaled US$17.6 million, and depreciation and amortization expenses amounted to US$14.8 million.

 

Conference Call

 

Weibo's management team will host a conference call from 7:00 AM to 8:00 AM Eastern Time on August 14, 2025 (or 7:00 PM to 8:00 PM Beijing Time on August 14, 2025) to present an overview of the Company's financial performance and business operations.

 

Participants who wish to dial in to the teleconference must register through the below public participant link. Dial-in and instructions will be provided in the confirmation email upon registering.

 

Participants Registration Link:

 

https://register-conf.media-server.com/register/BIca78327ff60c4790b7850d5dc2a37d25

 

Additionally, a live and archived webcast of this conference call will be available at http://ir.weibo.com.

 

Non-GAAP Financial Measures

 

This release contains the following non-GAAP financial measures: non-GAAP income from operations, non-GAAP net income attributable to Weibo’s shareholders, non-GAAP diluted net income per share attributable to Weibo’s shareholders and adjusted EBITDA. These non-GAAP financial measures should be considered in addition to, not as a substitute for, measures of the Company’s financial performance prepared in accordance with U.S. GAAP.

 

 


 

The Company’s non-GAAP financial measures exclude stock-based compensation, amortization of intangible assets resulting from business acquisitions, net results of impairment and provision on investments, gain/loss on sale of investments and fair value change of investments, non-GAAP to GAAP reconciling items on the share of equity method investments, non-GAAP to GAAP reconciling items for the income/loss attributable to non-controlling interests, income tax expense related to the amortization of intangible assets resulting from business acquisitions and fair value change of investments (other non-GAAP to GAAP reconciling items have no tax effect), and amortization of issuance cost of convertible senior notes, unsecured senior notes and long-term loans. Adjusted EBITDA represents non-GAAP net income attributable to Weibo’s shareholders before interest income/expense, net, income tax expenses/benefits, and depreciation expenses.

 

The Company’s management uses these non-GAAP financial measures in their financial and operating decision-making, because management believes these measures reflect the Company’s ongoing operating performance in a manner that allows more meaningful period-to-period comparisons. The Company believes that these non-GAAP financial measures provide useful information to investors and others in the following ways: (i) in comparing the Company’s current financial results with the Company’s past financial results in a consistent manner, and (ii) in understanding and evaluating the Company’s current operating performance and future prospects in the same manner as management does. The Company also believes that the non-GAAP financial measures provide useful information to both management and investors by excluding certain expenses, gains/losses and other items (i) that are not expected to result in future cash payments or (ii) that are non-recurring in nature or may not be indicative of the Company’s core operating results and business outlook.

 

Use of non-GAAP financial measures has limitations. The Company’s non-GAAP financial measures do not include all income and expense items that affect the Company’s operations. They may not be comparable to non-GAAP financial measures used by other companies. Accordingly, care should be exercised in understanding how the Company defines its non-GAAP financial measures. Reconciliations of the Company’s non-GAAP financial measures to the nearest comparable GAAP measures are set forth in the section below titled “Unaudited Reconciliation of Non-GAAP to GAAP Results.”

 

About Weibo

 

Weibo is a leading social media for people to create, share and discover content online. Weibo combines the means of public self-expression in real time with a powerful platform for social interaction, content aggregation and content distribution. Any user can create and post a feed and attach multi-media and long-form content. User relationships on Weibo may be asymmetric; any user can follow any other user and add comments to a feed while reposting. This simple, asymmetric and distributed nature of Weibo allows an original feed to become a live viral conversation stream.

 

 


 

Weibo enables its advertising and marketing customers to promote their brands, products and services to users. Weibo offers a wide range of advertising and marketing solutions to companies of all sizes. Weibo generates a substantial majority of its revenues from the sale of advertising and marketing services, including the sale of social display advertisement and promoted marketing offerings. Weibo displays content in a simple information feed format and offers native advertisement that conform to the information feed on our platform. We are continuously refining our social interest graph recommendation engine, which enables our customers to perform people marketing and target audiences based on user demographics, social relationships, interests and behaviors, to achieve greater relevance, engagement and marketing effectiveness.

 

Safe Harbor Statement

 

This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology, such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “confidence,” “estimates” and similar statements. Among other things, Weibo’s expected financial performance and strategic and operational plans, as described, without limitation, in quotations from management in this press release, contain forward-looking statements. Weibo may also make written or oral forward-looking statements in the Company’s periodic reports to the U.S. Securities and Exchange Commission (“SEC”), in announcements, circulars or other publications made on the website of The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange”), in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Potential risks and uncertainties include, but are not limited to, Weibo’s limited operating history in certain new businesses; failure to sustain or grow active user base and the level of user engagement; the uncertain regulatory landscape in China; fluctuations in the Company’s quarterly operating results; the Company’s reliance on advertising and marketing sales for a majority of its revenues; failure to successfully develop, introduce, drive adoption of or monetize new features and products; failure to compete effectively for advertising and marketing spending; failure to successfully integrate acquired businesses; risks associated with the Company’s investments, including equity pick-up and impairment; failure to compete successfully against new entrants and established industry competitors; changes in the macro-economic environment, including the depreciation of the Renminbi; and adverse changes in economic and political policies of the PRC government and its impact on the Chinese economy. Further information regarding these and other risks is included in Weibo’s annual reports on Form 20-F and other filings with the SEC and the Hong Kong Stock Exchange. All information provided in this press release is current as of the date hereof, and Weibo assumes no obligation to update such information, except as required under applicable law.

 

Contact: 

Investor Relations

Weibo Corporation

Phone: +86 10 5898-3336

Email: ir@staff.weibo.com

 

 


 

WEIBO CORPORATION

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(In thousands of U.S. dollars, except per share data)

 

    Three months ended     Six months ended  
    June 30,     June 30,     June 30,     June 30,  
    2024     2025     2024     2025  
Net revenues:                                
Advertising and marketing   $ 375,277     $ 383,352     $ 714,228     $ 722,458  
Value-added services     62,596       61,446       119,142       119,195  
Net revenues     437,873       444,798       833,370       841,653  
                                 
Costs and expenses:                                
Cost of revenues (1)     89,790       103,451       176,611       192,253  
Sales and marketing (1)     114,232       109,747       217,859       205,557  
Product development (1)     71,689       78,068       152,415       154,089  
General and administrative (1)     26,777       7,962       51,363       33,874  
Total costs and expenses     302,488       299,228       598,248       585,773  
Income from operations     135,385       145,570       235,122       255,880  
                                 
Non-operating income (loss):                                
Investment related income (loss), net     245       (3,112 )     (4,725 )     5,245  
Interest and other income (loss), net     11,182       15,945       (7,429 )     29,691  
      11,427       12,833       (12,154 )     34,936  
                                 
Income before income tax expenses     146,812       158,403       222,968       290,816  
Less: Income tax expenses     33,275       31,705       58,319       55,996  
                                 
Net income     113,537       126,698       164,649       234,820  
Less: Net income attributable to non-controlling interests     471       429       1,019       763  
Accretion to redeemable non-controlling interests     1,135       584       2,261       1,408  
Net income attributable to Weibo’s shareholders   $ 111,931     $ 125,685     $ 161,369     $ 232,649  
                                 
Basic net income per share attributable to Weibo’s shareholders   $ 0.47     $ 0.53     $ 0.68     $ 0.98  
Diluted net income per share attributable to Weibo’s shareholders   $ 0.43     $ 0.48     $ 0.63     $ 0.88  
Shares used in computing basic net income per share attributable to Weibo’s shareholders     237,124       238,632       236,909       238,459  
Shares used in computing diluted net income per share attributable to Weibo’s shareholders     265,086       268,346       264,365       267,429  
                                 
(1) Stock-based compensation in each category:                                
Cost of revenues   $ 1,527     $ 980     $ 3,300     $ 2,219  
Sales and marketing     3,211       2,234       7,034       5,163  
Product development     8,293       5,340       18,731       12,180  
General and administrative     4,176       3,465       9,154       7,504  

 

 


 

WEIBO CORPORATION

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands of U.S. dollars)

 

    As of  
    December 31,     June 30,  
    2024     2025  
Assets                
Current assets:                
Cash and cash equivalents   $ 1,890,632     $ 1,156,292  
Short-term investments     459,852       952,876  
Accounts receivable, net     339,754       376,540  
Prepaid expenses and other current assets     348,774       339,402  
Amount due from SINA(1)     452,769       452,953  
Current assets subtotal     3,491,781       3,278,063  
                 
Property and equipment, net     215,034       280,622  
Goodwill and intangible assets, net     272,004       268,159  
Long-term investments     1,389,199       1,419,411  
Other non-current assets     1,136,481       1,292,890  
Total assets   $ 6,504,499     $ 6,539,145  
                 
Liabilities, Redeemable Non-controlling Interests and Shareholders’ Equity                
Liabilities:                
Current liabilities:                
Accounts payable   $ 158,435     $ 186,790  
Accrued expenses and other current liabilities     652,369       582,521  
Income tax payable     84,690       50,295  
Deferred revenues     72,642       77,272  
Current liabilities subtotal     968,136       896,878  
                 
Long-term liabilities:                
Convertible senior notes     320,803       322,374  
Unsecured senior notes     744,662       745,146  
Long-term loans     795,311       797,144  
Other long-term liabilities     96,701       101,895  
Total liabilities     2,925,613       2,863,437  
                 
Redeemable non-controlling interests     45,103       25,817  
                 
Shareholders’ equity :                
Weibo shareholders’ equity     3,482,771       3,597,121  
Non-controlling interests     51,012       52,770  
Total shareholders’ equity     3,533,783       3,649,891  
Total liabilities, redeemable non-controlling interests and shareholders’ equity   $ 6,504,499     $ 6,539,145  

 

(1) Included short-term loans to and interest receivable from SINA of US$417.7 million as of December 31, 2024 and US$410.2 million as of June 30, 2025.

 

 


 

WEIBO CORPORATION

UNAUDITED RECONCILIATION OF NON-GAAP TO GAAP RESULTS

(In thousands of U.S. dollars, except per share data)

 

    Three months ended     Six months ended  
    June 30,     June 30,     June 30,     June 30,  
    2024     2025     2024     2025  
Income from operations   $ 135,385     $ 145,570     $ 235,122     $ 255,880  
Add: Stock-based compensation     17,207       12,019       38,219       27,066  
Amortization of intangible assets resulting from business acquisitions     5,011       4,161       10,070       8,283  
Non-GAAP income from operations   $ 157,603     $ 161,750     $ 283,411     $ 291,229  
                                 
Net income attributable to Weibo’s shareholders   $ 111,931     $ 125,685     $ 161,369     $ 232,649  
Add: Stock-based compensation     17,207       12,019       38,219       27,066  
Amortization of intangible assets resulting from business acquisitions     5,011       4,161       10,070       8,283  
Investment related gain/loss, net (1)     (245 )     3,112       4,725       (5,245 )
Non-GAAP to GAAP reconciling items on the share of equity method investments     (8,412 )     (2,642 )     16,946       (1,603 )
Non-GAAP to GAAP reconciling items for the income/loss attributable to non-controlling interests     (435 )     (578 )     (871 )     (1,070 )
Tax effects on non-GAAP adjustments (2)     (1,082 )     (485 )     (2,185 )     (1,219 )
Amortization of issuance cost of convertible senior notes, unsecured senior notes and long-term loans     2,277       1,943       4,591       3,886  
Non-GAAP net income attributable to Weibo’s shareholders   $ 126,252     $ 143,215     $ 232,864     $ 262,747  
                                 
Non-GAAP diluted net income per share attributable to Weibo’s shareholders   $ 0.48 *   $ 0.54 *   $ 0.89 *   $ 0.99 *
                                 
Shares used in computing GAAP diluted net income per share attributable to Weibo’s shareholders     265,086       268,346       264,365       267,429  
Shares used in computing non-GAAP diluted net income per share attributable to Weibo’s shareholders     265,086       268,346       264,365       267,429  
                                 
Adjusted EBITDA:                                
Net income attributable to Weibo’s shareholders   $ 111,931     $ 125,685     $ 161,369     $ 232,649  
Non-GAAP adjustments     14,321       17,530       71,495       30,098  
Non-GAAP net income attributable to Weibo’s shareholders     126,252       143,215       232,864       262,747  
Interest income, net     (9,410 )     (10,098 )     (18,561 )     (24,084 )
Income tax expenses     34,357       32,190       60,504       57,215  
Depreciation expenses     9,169       10,363       18,586       19,512  
Adjusted EBITDA   $ 160,368     $ 175,670     $ 293,393     $ 315,390  
                                 
Net revenues   $ 437,873     $ 444,798     $ 833,370     $ 841,653  
                                 
Non-GAAP operating margin     36 %     36 %     34 %     35 %

 

(1) To adjust impairment and provision on investments, gain/loss on sale of investments and fair value change of investments.

 

(2) To adjust the income tax effects of non-GAAP adjustments, which primarily related to amortization of intangible assets resulting from business acquisitions and fair value change of investments. Other non-GAAP adjustment items have no tax effect, because (i) they were recorded in entities established in tax free jurisdictions, or (ii) full valuation allowances were provided for related deferred tax assets as it is more-likely-than-not they will not be realized.

 

* Net income attributable to Weibo’s shareholders is adjusted for interest expense of convertible senior notes for calculating diluted EPS.

 

 


 

WEIBO CORPORATION

UNAUDITED ADDITIONAL INFORMATION

(In thousands of U.S. dollars)

 

    Three months ended     Six months ended  
    June 30,     June 30,     June 30,     June 30,  
    2024     2025     2024     2025  
Net revenues                                
Advertising and marketing                                
Non-Ali advertisers   $ 342,868     $ 347,610     $ 659,268     $ 644,104  
Alibaba     32,409       35,742       54,960       78,354  
Subtotal     375,277       383,352       714,228       722,458  
                                 
Value-added services     62,596       61,446       119,142       119,195  
    $ 437,873     $ 444,798     $ 833,370     $ 841,653